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Trends in Food and Eating
Best of Fancy Food '05



Fancy food trade shows inspire even the most experienced chefs.


The NASFT (The National Association for the Specialty Food Trade) hosts three high-profile shows each year for manufacturers, importers, retailers, restaurateurs, caterers and others in the specialty foods business. (See Events for upcoming NASFT shows.) Often, a certain type of food seems to stand out.

At each of its venues—New York, Chicago or San Francisco—the starring products might be salsas, infused oils, snack foods or vitamin-powered drinks. Surprisingly, no one type of product seemed to take over the 2005 San Francisco show. Although New Age beverages and unusual varieties of tea caught the eye, if anything dominated at all, it was themes of craftsmanship and ethnic authenticity.

More and more products are being produced in small batches with attention to detail, and more items reflect exotic, global tastes. With customers’ taste buds growing ever more sophisticated thanks to travel, fine dining and the food media, specialty food traders and restaurateurs are selling and cooking with fresh, new, deliciously different products. Among our favorites were:

Nirmala’s Kitchen features flavored salts, spices and spice blends from around the world, including Australian Wattle Seed and Lemon Myrtle, Peruvian Inca Aji, Guyanese Garam Masala and Pan-Asian and African seasonings. Most intriguing are Nirmala’s Elixirs of the Kama Sutra Collection, based on the seventh chapter of the ancient textbook of erotic love, in which the secrets of spices and herbs are unlocked.

Nirmala's personal story transports you to the Caribbean, where at the age of six, she began cooking for her family of ten, and later discovered the mystique and true value of her grandmother's spice dowry.

Urban Accents is known for spices and global spice blends, presented their newest lines of grilling rubs and exotic rices. Their Bamboo rice is aromatic, with highlights of green tea. Offerings also include a new spice blend by ever-enterprising former TV chef Rocco Dispirito
Flavor 5: Rocco’s Miso Mix—great for adding an Asian touch to marinades, soups, and rubs.

Lotus Foods’ heirloom and new organic rice varietals from around the world are the most delicious we’ve tasted. In 2004, their Forbidden Rice, Bhutanese Red Rice, Kaljira (Baby Basmati), Carnaroli and Organic Jasmine Rice won the NASFT award for Outstanding Product Line. Each provides a distinct and delightful way to sample the world of rice.

Bella Cucina Artful Food produces finely crafted foods with an emphasis on Mediterranean-inspired oils, pestos and preserves. Among chef/co-owner Alisa Berry’s latest creations are the most delicious pestos ever to meet pasta: spicy Arugula Pine Nut Pesto and earthy-creamy Porcini and Parmesan Pesto.

Stonewall Kitchen, known for its sauces and preserves, has a sweet-tart and spicy new Roadhouse Steak Sauce that just begs for a slab of beef. We also saw people swooning over their new Chocolate Peanut Butter Sauce, and we especially liked their bright new Lime Curd and Tangerine Marmalade—both packed with full fruit flavor.

Beverages gathering attention included Sanfaustino’s all-natura, lightly effervescent water, which happens to be rich in calcium. Another, Lorina Limonade, hands-down one of our all-time favorite quenchers, now comes in diet versions sweetened with Splenda®—fewer calories making it taste even better.

Republic of Tea’s new lines of white tea—loose leaf, bag and bottled—respond to recent studies showing white tea’s significant antioxidant levels. New bottled flavors include Orange Blossom, Kiwi Pear, Vanilla Coconut, Pineapple Guava and Honeydew Melon. All of their teas—including black, caffeine-free herbals, green and other specialty teas—are fresh-flavored and elegantly packaged in airtight containers.

Zico is an especially refreshing, natural new drink made of coconut water. Rich in potassium and low in calories, the natural and mango-flavored versions are serious thirst quenchers making Zico a perfect beach, spa or poolside drink. (Owners Mark and Maura Rampolla told us the business was hatched on a tropical beach!)

Chocolate is bigger than ever, thanks to recent research indicating its health benefits. Our top picks were Fran’s Chocolates and B.T. McElrath Chocolatier. Our other top picks: Dagoba and ScharffenBerger chocolate bars; Guittard’s E. Guittard Collection, a special collection of blends and single bean varietal chocolates; and Schokinag’s new line of European Drinking Chocolates. We also loved Cary’s of Oregon’s chocolate-covered Almond Toffee.

For the past twenty years, Seattle’s Fran Bigelow has been making some of the finest chocolates in the nation. She produces everything with highest quality ingredients and everything tastes it: truffles, caramels (with or without sea salt, our favorites).

Gold Bars, pure chocolate bars (darker the better for us, and particularly the crunch bar with cacao nibs), and sauces (her new Dark Caramel Sauce is deeply delicious!).

Minneapolis’s Brian McElrath, creator of B.T. McElrath Chocolatier, also makes award-winning truffles—in kitchens housed in the original Betty Crocker R&D space.
B.T. McElrath Truffles

His Epicurean Collection is made with fresh cream and butter from neighboring farms and features adventurous flavor combinations such as Zinfandel-Balsamic and Lavender-Black Peppercorn that excite your taste buds.

One of our favorite chocolate candies was Cary’s of Oregon’s Almond Toffee—a bit like a Heath Bar, only much, much better. The buttery, crunchy yet chewable toffee center melts on the tongue and pairs perfectly with the high quality dark or milk chocolate coatings (with almonds, hazelnuts, or coffee bits).

Owner Cary Cound, a former mechanical engineer, originally made the toffee at home from a family recipe and gave it for Christmas gifts. His friends got hooked and wanted more, so he decided to go into business. Designing and tinkering with his special toffee-making equipment keeps his engineering skills.

No matter where you look at a fancy food show, you’ll find a bounty of new products and ideas from around the globe to satisfy your culinary curiosity for quite a while.

For more Trends in Food and Eating, check out Extrasensory Dining and Drinking.


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